Free SEO Tools for Bloggers 2025 – Beginner’s Complete Guide
Search Engine Optimisation (SEO) is one of the most crucial skills for every blogger who wants to drive organic traffic and grow their audience. If you are starting your blogging journey on platforms like Blogger, you may not have the budget for premium SEO tools. The good news? There are plenty of free SEO tools in 2025 that are powerful, easy to use, and beginner-friendly. This guide will cover the best tools and explain how they can help you improve your blog’s visibility, step by step.
Table of Contents
1. Keyword Research Tools
Google Keyword Planner
Why use it? Helps you discover keywords your target audience is searching for.
Features: Search volume, competition, and related keyword ideas.
How to use: Enter a topic, check keyword suggestions, and export them for blog content planning.
Try Keyword PlannerUbersuggest (Free Version)
Why use it? Beginner-friendly tool for keyword research and SEO insights.
Features: Keyword ideas, SERP analysis, domain overview.
How to use: Enter a keyword or URL to get suggestions and competitor insights.
Use Ubersuggest2. On-Page SEO & Content Tools
Grammarly
Why use it? To create error-free, professional content.
Features: Grammar check, style suggestions, plagiarism checker.
How to use: Install the browser extension or use the web editor to proofread your blog posts.
Try GrammarlyYoast SEO (for WordPress) / Rank Math
Why use it? Optimises your posts for better on-page SEO.
Features: Readability analysis, keyword optimisation, internal linking suggestions.
How to use: While mainly for WordPress, you can apply its SEO recommendations manually on Blogger.
Explore Yoast SEO3. Backlink & Competitor Analysis Tools
Ahrefs Free Backlink Checker
Why use it? Analyse who is linking to your competitors and build your own backlinks.
Features: Top 100 backlinks, domain rating, anchor text analysis.
How to use: Enter your blog or competitor’s URL to get backlink insights.
Check BacklinksSEMrush Free Tools
Why use it? Offers a free version with keyword, backlink, and competitor analysis.
Features: Domain analytics, keyword reports, limited backlink data.
How to use: Create a free account and explore insights for your blog’s SEO strategy.
Try SEMrush Free4. Analytics & Performance Tracking Tools
Google Search Console
Why use it? Monitors your blog’s performance on Google search.
Features: Index coverage, keyword ranking, mobile usability.
How to use: Verify your blog in GSC and regularly check performance reports.
Open Search ConsoleGoogle Analytics 4
Why use it? Track how visitors interact with your blog.
Features: Audience insights, traffic sources, engagement metrics.
How to use: Connect GA4 to your Blogger site and monitor traffic regularly.
Use Google Analytics5. Frequently Asked Questions
1. Do I need paid SEO tools as a beginner?
No. Free tools like Google Search Console, Keyword Planner, and Ubersuggest are enough when you’re starting out.
2. Can SEO really help Blogger websites rank?
Yes! With the right keywords, quality content, and backlinks, Blogger websites can rank well on Google.
3. Which tool should I use first?
Start with Google Keyword Planner for research, then optimise posts with Grammarly and check performance with Google Search Console.
